For the first time, Amazon’s annual shopping event, Prime Day, will come to Australia, with the day starting on 16 July 12pm AEST and ending at midnight on 17 July.
Prime Day will last 36 hours, with a number of deals exclusively available for Prime members on amazon.com.au.
“Having just launched Prime in Australia, we are delighted that Australian members can now enjoy the unparalleled combination of shopping and entertainment benefits that Prime gives them,” said Rocco Braeuniger, Country Manager of Amazon Australia. “We hope that Prime Day will provide them with even more value.”
Australia will be the first country to kick off Prime Day, with members the first to access deals on books, electronics, DVDs, video games, smart home, cookware and kitchen appliances, toys, fashion, and everyday essentials on amazon.com.au. Prime Day will also feature savings on Amazon devices including Alexa-enabled products.
Australians can join Prime at the introductory price of AU$4.99 or start a 30-day free trial at amazon.com.au/prime to participate in Prime Day.
Other countries taking part in their own Prime Day this year include the US, UK, Spain, Mexico, Japan, India, Italy, Germany, France, China, Canada, Belgium, Austria, Singapore, Netherlands and Luxembourg.
